The Power Of Partnerships

We hold at the center of our values a belief in the power of partnerships. Coalitions of partners are better suited to deliver strong, coordinated and sustainable solutions to the most complex development issues the world faces today. There are several types of ways to partner with us.

Raise awareness and create dialogue about critical social and environmental issues.

Partners may choose to implement a My Community program to generate awareness and dialogue about critical but ignored or taboo issues. A serial drama is a powerful tool to initiate dialogue about these issues, including sexual health and sustainable livelihoods, as it allows audience members to explore behaviors and the consequences of their actions by observing interactions between characters. In these partnerships, it is suggested the coalition at a minimum consist of a non-profit or service provider and broadcast partner, and, if possible, representatives of academia and government.

Add a new dimension to existing work.

Organizations with technical expertise, such as large environmental or health NGOs, can use My Community programs to strengthen community engagement and involvement in new or existing programs. For example, in 2010, we partnered with the Wildlife Conservation Society (WCS) to design and implement a series of communications initiatives aimed at directly involving the community in WCS’s long-term work to protect animal species throughout the world. As part of these programs, we trained and mentored in-country WCS staff and their local counterparts in developing social change communications to turn up the volume on important issues.

Turn up the volume on important issues.

We have partnered with organizations, such as the Global Island Partnership (GLISPA), the Convention on Biological Diversity (CBD) and the LifeWeb Initiative, to serve as strategic communications advisors for the organization’s overall external communications work. This collaboration can be on-going strategy and implementation, or can be focused to specific events or projects.

Want to learn more? Contact us!